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Marketing Tips & Strategies

What to Expect in Marketing Trends for the New Year

Nostalgia marketing increased by up to 88% in 2020.

Whether it was M.C. Hammer providing the soundtrack to a Cheetos...

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Your COVID-Proof 2020 Holiday Marketing Guide

It’s no secret that COVID-19 has created a few changes in shopping habits this year. For instance, new research reveals...

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Direct Mail Gets A Boost With Digital Marketing

Digital marketing has taken off, with social media and email newsletters allowing companies to make frequent and...

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What Makes Your Marketing Memorable?

It can be hard to pinpoint exactly what makes an ad or a piece of content memorable or what helps you stand out in a...

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How COVID-19 Poked Holes in AI Technology

While people began using the phrase “the new normal” early on in the pandemic, those early months presented a struggle...

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6 Parts Of A Solid Marketing Strategy

It’s easy to be tricked into thinking that marketing is only a creative, artistic endeavor. Conversations around design...

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6 Steps to Election-Proof Your Sales in 2020

Marketing during an election can be a turbulent endeavor, forcing you to find new ways to be heard between all the...

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Four Reasons Quality Data Is Central to Effective Marketing

You’ve heard that companies are mining data to create better and more cost-effective marketing strategies, but you may...

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Thriving During a Recession

Few words make a business owner’s blood run cold like “recession.” When it comes to a recession, there’s little you can...

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