Marketing Tips & Strategies

Your marketing team: they’re dynamic, they’re creative, and if left to their own devices, they might spend an entire...

Lead generation is the darling of the ROI crowd. It’s easy to quantify in a board room. It’s based on data, and direct...

You may have heard of informed delivery, the service offered through the United States Postal Service that allows...

You may have heard multichannel and omnichannel marketing used interchangeably, and you may have even used the terms...

Every company is looking for ways to make connections with customers. There are key strategies, such as personalizing...

Digital marketing is enjoying explosive growth with social media and email marketing offering marketing channels that...

How to make a bigger impact with your email marketing.

With 91% of consumers opening their email on a daily basis,...

It’s not your imagination. Americans love their phones. And they check them an average of 47 times a day.

I'm sure you've heard the saying, "Timing is Everything." This is never more prevalent than when launching a promotion....