Marketing Tips & Strategies

Email is one of the best ways to connect with your audience. It’s easy to personalize, there are no character limits...

You may have heard of geotargeting. It’s a hot topic, most recently connected with deciphering how fraudulent voting...

Recently, a woman with a “shop local” mindset ordered a pizza from what she believed was a Philadelphia-based shop....

DirectMail.io was selected as a recipient of the Mailing & Digital Innovation Award for the Southern Area. This...

On average, 4.2 websites are visited by customers before making a purchase.

You’ve heard the predictions: inflation and rising interest rates are cooking up a stout recession. While everyone...

Marketing in the 21^st century relies heavily on solid data. From email marketing to social media, your ability to reach...

Whether you’re about to launch a new business or trying to rebrand an existing one, you’re probably spending time...

Is there a magic number for how often you should post on social media?