Or, why don't you ask people using direct mail to see if there is still a pulse? Printers, direct mail agencies, and businesses utilizing direct mail will tell you that it is alive and well.
We can speak to the thriving success of direct mail because those printers, agencies, and businesses that understand the value of direct mail are our clients. We created DirectMail.io as a mail enhancement that allowed full transparency into direct mail and how it performed. We also created several engagement tools allowing customers to respond via text message, phone, landing page, and more.
Of course every direct mail campaign is not a success, just like any marketing, but with DirectMail.io you have the tools to understand what works versus what doesn't. The technology allows you to measure customer intent, and not just purchase. Surveys allow you better insight so that every future campaign can improve and become more engaging and more efficient.
We're in the business of creating conversations that lead to sales.
We've been working in the direct mail space for a very long time and understand how to maximize engagement within any industry. If you'd like to see how we can help you boost your direct mail marketing, visit us here and schedule a 15 minute consultation. I guarantee we'll have some advice to help you improve your current efforts if not generate more revenue for your business.